The new normal Christmas: Consumers value convenience and relevance over supporting the local community and environment

The new normal Christmas: Consumers value convenience and relevance over supporting the local community and environment

Lockdown may have encouraged more consumers to support businesses closer to home, yet, new findings suggest that this isn’t likely to be top of mind when it comes to buying habits this Christmas. Just 15% of UK shoppers plan on basing their purchase decision on wanting to support local shops over larger chains.

UK charities to benefit from donations via smart speaker

UK charities to benefit from donations via smart speaker

Award-winning voice technology company, Say It Now, has teamed up with digital advertising exchange DAX to enable people to respond directly to radio advertisements on their smart speaker and use voice commands to donate to their chosen charity. NSPCC, RNIB, Crisis, Macmillan Cancer Support and Global’s Make Some Noise are the first to engage, with … [Read more…]