Men are more likely to buy high-tech gifts this year, while women are more likely to choose toys and games, with CDs and DVDs proving most popular with both sexes, according to new research.
Google denies rumours of building Facebook rival ‘Google Me’
Google has denied building a social network to compete with Facebook, despite months of rumours that the internet giant was working on a new social platform ‘Google Me’.
Guest comment: Can the UK lead the next digital revolution?
Entrepreneur Mark Mason, CEO of corporate smartphone app developer Mubaloo, called on Government to provide SME’s with tax breaks for IT development as a precursor to Global Entrepreneurship Week.
Ask ditches search for community answers
Ask.com is cutting 130 engineering jobs and outsourcing its search technology, as the internet icon finally concedes that it cannot compete with Google and Bing in the search market.
Guest comment: Online engagement key to cutting public sector budgets
Following the spending review and the government’s current goal to close 75% of their websites, Tony Heywood, CEO at YoodooMedia looks at where the government have been going wrong in terms of their web offerings and how they can improve their online communication in the future.
Right to reply: Google’s preview system- The Marketer’s Friend and Foe
After a testing period in the USA, Google’s preview system, ‘Quick View’, has recently been popping up in the UK. When a search is conducted on Google, as well as being able to view the related search results, the searcher, whilst scrolling through each, is privy to a full miniature pop-up preview of the related … [Read more…]
Assassin’s Creed gets augmented reality campaign
Mens magazing Nuts is hosting an Augmented Reality campaign through a partnership with Ubisoft to mark the launch of Assassin’s Creed Brotherhood console game.
Hiscox first UK advertiser on location-based media ad platform JiWire
Location-based media firm JiWire is running its first UK-based campaign from Hiscox, which will see the insurer advertising to people via wi-fi networks on both mobile and laptop devices.
One in ten men use web ‘mostly for porn’
Nearly one in 10 men use the web for porn more than anything else, with 41% of those peeking at X-rated content while their partner is in the next room, according to new research.
Faster broadband fuelling UK online video boom
Faster broadband internet access has helped to fuel a massive rise in Uk online video viewing, according to new research.