High street retailers are axing jobs with many more expected to follow suit over the coming months. But how can technology prevent brands from disappearing? Ferdinand Reynolds, Regional Manager at Go Instore, looks at why technology will be essential for retailers to survive in today’s retail landscape.
Over the past months we’ve seen a backlash from consumers around fake reviews on Amazon, Airbnb and eBay. Each individual scandal has been incredibly damaging to brand reputation but also for customer trust. Peter Muhlmann, Founder and CEO at Trustpilot looks at why on transparency and trust in online reviews is more vital than ever … [Read more…]