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Author: Carla

Software engineer highlights weakness in Facebook privacy settings

August 11, 2015

Reza Moaiandin a software developer has discovered a flaw in Facebook’s security settings allowing users to find other users profiles simply by typing in their phone number. By default, this ‘who can find me?’ setting is set to everyone/public – meaning anyone can find another user by their mobile number. This is the default setting, … [Read more…]

Mobile, Social Facebook, Privacy, security

Google surprise restructure as simple as ABC

August 11, 2015
Alphabet Inc. is the new parent company in Google restructuring
Alphabet Inc. is the new parent company in Google restructuring

Alphabet Inc. is the new parent company in Google restructuring.

News, Search analytics, Android, apps, brands, Google

Some respite for Twitter shares as board demonstrate confidence

August 11, 2015

Having sold some 379,000 shares in November Twitter’s Jack Dorsey has just purchased 32,000 shares at a cost of $875,000 as demonstration of confidence in the company. Other board executives also purchased shares in what appears to have been a co-ordinated move. The move seems to have worked with Twitter’s share price rising 7% over … [Read more…]

News, Social Facebook, Google, Twitter, Yahoo

‘Egg’ batteries give new life expectancy to future smartphones

August 10, 2015

Aluminium could give a big boost to capacity and power of lithium-ion batteries. The mobile internet and smartphones have long been challenged by battery-life. The big problem are the electrodes in rechargeable batteries. They need to expand (during charging) and then shrink as the power is used. This leads to irreversible damage that shortens the … [Read more…]

Mobile China, mobile internet, smartphones

Pinterest ramps up ecommerce capability with buy it button

August 10, 2015

A new feature from Pinterest moves them further in to the mobile commerce space competing with the likes of Amazon and Etsy. Pinterest and their ecommerce partner, Shopify, have introduced ‘buyable pins’. These allow a visitor to buy a product while viewing an image on the Pinterest iOS app. A ‘buy it’ button appears next … [Read more…]

E-commerce, Mobile, Social Amazon, ecommerce, mobile marketing, Search, social media

Smartphones now main way to browse web in the UK

August 7, 2015

Smartphones have overtaken laptops as the most popular device for getting online, Ofcom research has revealed, with record ownership and use transforming the way we communicate. Some key findings from the report: • Smartphones are now the preferred way to browse the internet • Around a quarter of mobile internet users make a purchase on … [Read more…]

Uncategorized advertising, brands, broadband, Europe, Google

Apple Music gets 11m sign ups in first 5 weeks

August 7, 2015

Apple has signed up 11 million new users to its streaming music service since it launched at the end of June. “We’re thrilled with the numbers so far,” Eddy Cue, who runs Apple Music alongside other Apple internet services, told USA Today. Apple Music went live on June 30, cost £9.99 per month in the … [Read more…]

Content Apple, apps, digital trends, music, UK

How brands welcomed Princess Charlotte on social media

May 7, 2015

As social media continues to grow as one of the main platforms brands use to interact with consumers, real time and reactive marketing have become a way for brands to capitalise on current affairs and trends to spread their message.

Social brands, content, marketing, media, Twitter

Affiliate network rewards ‘early assists’ in sales process

February 26, 2015

Ad network Affiliate Window as started rewarding commission based on publishers that assist in sales with ‘top-up’ commission.

Ads content, global

75% of marketers plan to increase programmatic brand spend

February 26, 2015

Three-quarters of marketers plan to increase programmatic brand spend in the next year, but financial transparency is biggest factor holding the practice back, according to a survey conducted by programmatic advertising specialists, Infectious Media.

Ads advertising, brands, CRM, marketing, media
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