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WhatsApp debuts paid-for business tools (and plans ads)
WhatsApp has launched a pay-to-use tools for businesses to communicate with their customers, as the chat app also plans to run ads on the platform later this year.
News app trends: Top 10 breaking news stories of 2018 (so far)
The birth of the royal baby was the story which most resonated with the UK public in the first half of 2018, according to new research looking at push notifications sent on each day by UK news and media apps.
Working together for powerful results: what programmatic in-housing really means
Does the rise of automated ad buying spell the end of the media agency? Ilona Lubojemska, Director of Client Services at The Trade Desk looks at the trend of brands bringing programmatic in-house.
Twitter stocks plunge 20% as it sheds a million users (but revenues rise)
Twitter shares have fallen 20% as its active monthly users fell from 336m to 335m over the last three months, but revenues actually exceeded forecasts.