With the runaway success of ‘Ice Bucket Challenge’ videos and ‘No Make Up Selfies’, the BBC recently looked at the key elements that help a brand go viral.
There are millions of cut cats, funny fails and shocking moments posted on social media each day, so how can a brands ad be heard above the noise?
BBC Trending talked to social news luminaries from Gawker, BuzzFeedand Mashable to find out what elements are more likely to make a video trend.
View the video below;
Source: BBC
