This January Halfords are launching #31FitterDays on Facebook, encouraging people to get more active.
Halfords #31FitterDays exercise plan has been developed by qualified personal trainer and certified nutritionist Mo Jabbar, who will be sharing his top fitness tips with us every week on our Facebook/HalfordsUK page.
Each day will feature a choice of exercises for participants to complete. This could be a walk, a bike ride or a set of stretches.
Participants can choose between the beginner and intermediate level fitness plan. There are different exercises to perform each day including walking, jogging and strength training such as squats, lunges and press-ups.
The campaign was created by the Halfords in-house social media team with Ben Towers, the creative director. It will follow four people on the challenge and share their weekly video updates via Facebook.
Participants can also enter competitions to win a fitness package worth £500.
www.Facebook.com/HalfordsUK