Amazon and eBay have added a Pinterest button to help shoppers share photos and comments on their favourite product finds via the social network.
The move will see both online retail giants add a small red P next to the Facebook, Twitter, and email share buttons.
Users can now pin out product images or the whole page, with the emerging main use of the button being to create Amazon and eBay wish lists on Pinterest.
Users are also sharing the products they’ve bought and posting products they think friends will like.
Pinterest already has a strong retail presence with the Gift feature so expect some more high profile retailers to be adding the button to their websites soon.