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Global data: smartphones vs. standard mobiles in the youth market

Which country leads the way for smartphone penetration the the youth market? This data from Nielsen looks at smartphone use compared with standard feature mobile phones in the youth market (15-24 year olds) in 8 countries around the world.

Italy leads in smartphone penetration with 47% of young people aged 15-24 owning a smartphone, compared to 31% of adults over 25.
Smartphone vs feature phone- global youth market. Italy leads in smartphone penetration with 47% of young people aged 15-24 owning a smartphone, compared to 31% of adults over 25.

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