technology
Home is where the IoT is: The new opportunity for marketers


With the more intuitive, endless way consumers utilise devices 24/7, the real advertiser opportunity isn’t on a smart toaster. It’s understanding the type of consumer who may be investing in those smart devices. Tom Rolph, VP EMEA at Tapad, looks at how the proliferation of smart devices in consumers homes will impact brand experiences and … [Read more…]
Reality of drone delivery unveiled: Myths, mistakes and the way forward


Following the release of the Drone Delivery Group White Paper accelerate the growth of the drone industry in the UK just two weeks ago, Robert Garbett, Chairman of the Drone Delivery Group, and Chairman of the British Standards Institution Drone Committee, dispels some of the myths around drones, warn against mistakes, and reveal the best … [Read more…]
Alexa and Google get Midwife Voice Skill from Tommy’s and Mindshare


The skill, initially available on Google and Amazon smart phones and speakers, is able to answer a wide range of personal questions surrounding pregnancy that can cause many pregnant women anxiety or embarrassment. With coronavirus a huge concern now and in the coming months, the Tommy’s Skill enables parents to ask specific questions about how … [Read more…]
UK tech industry ‘will hold strong in the coming months’


The data, from global recruiter Robert Walters, indicates that in Q1 of this year, permanent job vacancies in the tech sector increased by +32.56%, and contract tech roles increased by +48.27% – when compared with the same period last year. Ahsan Iqbal, Director of Technology at Robert Walters comments on the findings: “At the moment, … [Read more…]