Be launches capped 24MB broadband for £14
- Jan 17, 2006
Be lite is aimed at light home users, and includes 24/7 member support hotlines and a free Be Box wireless modem, worth in excess of £100.
When the initial usage allowance of 1 gig is exceeded, Be lite members’ usage is automatically topped up at a cost of £1 per gig, which can be bought in 5 gig bundles.
Dana Pressman, managing director, of Be, said: “Be lite will allow even more people to have access to faster broadband, which we believe will make a real difference to members’ lives. With Be’s products, members will be able to enjoy a world of online possibilities from Voice over IP to High Definition TV, to name but a few.”
To sign up, users need a BT telephone line that is connected to an exchange in which Be has installed their equipment.
To support the launch, Be is running a creative campaign planned and bought by digital media specialist BLM Quantum Media.